SEO Report: skyscanner.it

AI Fix Prompt

Copy this prompt into ChatGPT or Claude to get step-by-step fix instructions

Fix all SEO issues found in the audit of skyscanner.it.

Prioritize high-severity issues first, then medium. For each fix, make the actual code change — don't just describe what to do.

```json
{
  "domain": "skyscanner.it",
  "scores": {
    "overall": 79,
    "performance": 0,
    "seo": 68,
    "accessibility": 73,
    "bestPractices": 83,
    "security": 93
  },
  "findings": [
    {
      "module": "headers",
      "severity": "medium",
      "title": "Missing content-security-policy",
      "description": "CSP header is missing. The site may be vulnerable to XSS attacks.",
      "recommendation": "Add a Content-Security-Policy header to restrict resource loading"
    },
    {
      "module": "meta",
      "severity": "medium",
      "title": "Title too short",
      "description": "Title is 10 characters (recommended: 50-60)",
      "recommendation": "Write a more descriptive title (50-60 characters)"
    },
    {
      "module": "meta",
      "severity": "high",
      "title": "Missing meta description",
      "description": "No meta description tag found",
      "recommendation": "Add a meta description (120-160 characters)"
    },
    {
      "module": "meta",
      "severity": "medium",
      "title": "Missing canonical URL",
      "description": "No canonical link tag found",
      "recommendation": "Add a canonical URL to prevent duplicate content issues"
    },
    {
      "module": "meta",
      "severity": "medium",
      "title": "Missing og:title",
      "description": "Open Graph title is not set",
      "recommendation": "Add og:title meta tag for social sharing"
    },
    {
      "module": "meta",
      "severity": "medium",
      "title": "Missing og:image",
      "description": "No Open Graph image set. Social shares will lack a preview image.",
      "recommendation": "Add og:image meta tag (1200x630px recommended)"
    },
    {
      "module": "structured-data",
      "severity": "medium",
      "title": "No structured data found",
      "description": "No JSON-LD schemas detected on the page",
      "recommendation": "Add structured data (Organization, WebSite, BreadcrumbList) for rich search results"
    },
    {
      "module": "sitemap",
      "severity": "high",
      "title": "Invalid sitemap format",
      "description": "Sitemap does not appear to be valid XML",
      "recommendation": "Ensure sitemap.xml is properly formatted XML"
    },
    {
      "module": "sitemap",
      "severity": "high",
      "title": "Empty sitemap",
      "description": "Sitemap contains no URLs",
      "recommendation": "Add URLs to the sitemap"
    },
    {
      "module": "content",
      "severity": "high",
      "title": "No H1 tag found",
      "description": "The page has no H1 heading",
      "recommendation": "Add exactly one H1 tag with the primary keyword"
    },
    {
      "module": "content",
      "severity": "medium",
      "title": "Thin content",
      "description": "Page has only 0 words (recommended: 300+)",
      "recommendation": "Add more meaningful content — aim for at least 300 words on key pages"
    },
    {
      "module": "content",
      "severity": "medium",
      "title": "Very low text-to-HTML ratio",
      "description": "Text/HTML ratio is 0% (recommended: >5%)",
      "recommendation": "Increase meaningful text content relative to HTML markup"
    },
    {
      "module": "content",
      "severity": "medium",
      "title": "No internal links",
      "description": "No internal links found on the page",
      "recommendation": "Add internal links to help search engines discover and understand your site structure"
    },
    {
      "module": "accessibility",
      "severity": "medium",
      "title": "Missing main landmark",
      "description": "No <main> element or role=\"main\" found",
      "recommendation": "Wrap primary content in a <main> element for screen reader navigation"
    },
    {
      "module": "accessibility",
      "severity": "medium",
      "title": "No skip navigation link",
      "description": "No skip-to-content link at the top of the page",
      "recommendation": "Add a visually hidden skip link as the first focusable element"
    },
    {
      "module": "accessibility",
      "severity": "medium",
      "title": "No headings found",
      "description": "Page has no heading elements (H1-H6)",
      "recommendation": "Add headings to structure content for screen readers and SEO"
    },
    {
      "module": "layout-scan",
      "severity": "medium",
      "title": "No landmark elements",
      "description": "No semantic landmarks found (nav, main, header, footer)",
      "recommendation": "Use semantic HTML5 landmarks for better accessibility and SEO"
    },
    {
      "module": "social-checker",
      "severity": "high",
      "title": "Missing og:title",
      "description": "Open Graph title is not set — social shares will use generic text",
      "recommendation": "Add og:title meta tag for compelling social media previews"
    },
    {
      "module": "social-checker",
      "severity": "medium",
      "title": "Missing og:description",
      "description": "Open Graph description is not set",
      "recommendation": "Add og:description for better social sharing previews"
    },
    {
      "module": "social-checker",
      "severity": "medium",
      "title": "Missing og:image",
      "description": "No social sharing image set — posts will lack visual appeal",
      "recommendation": "Add og:image meta tag (1200x630px recommended)"
    },
    {
      "module": "social-checker",
      "severity": "medium",
      "title": "Missing Twitter Card",
      "description": "No twitter:card meta tag — Twitter/X will use default preview",
      "recommendation": "Add twitter:card meta tag (e.g., \"summary_large_image\")"
    },
    {
      "module": "uptime-checker",
      "severity": "medium",
      "title": "Soft 404 detected",
      "description": "Non-existent URLs return HTTP 200 instead of 404",
      "recommendation": "Return proper 404 status codes for non-existent pages to avoid indexing junk URLs"
    },
    {
      "module": "brand-checker",
      "severity": "medium",
      "title": "No Organization schema",
      "description": "No Organization JSON-LD found",
      "recommendation": "Add Organization structured data with name, logo, and contact information"
    },
    {
      "module": "indexing-checker",
      "severity": "medium",
      "title": "Missing canonical URL",
      "description": "No canonical link tag found — search engines may index duplicate versions",
      "recommendation": "Add a self-referencing canonical URL to prevent duplicate content issues"
    }
  ]
}
```