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Local BusinessMixed

SEO Report: ekiten.jp

Generated 30 aprel 2026 · 35 findings · 7.1s

77
report.overallScore
74
seo
74
security
0
performance
74
accessibility
95
Best Practices

Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.

Score Breakdown

Average Local Business score: 54

seo
74(+26 vs avg)
security
74(+12 vs avg)
performance
0(-50 vs avg)
accessibility
74(+18 vs avg)
Best Practices
95(+35 vs avg)

Score Projection

Estimated improvement based on the findings in this report

Current score: 77Projected score: 81
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Module Breakdown

structured data
301 finding
sitemap
301 finding
dns
655 findings
headers
655 findings
page experience
653 findings
content
673 findings
accessibility
743 findings
rate limits
753 findings
news mentions
751 finding
brand checker
753 findings
cookies
803 findings
ssl
851 finding
crawl budget
851 finding
meta
1001 finding
robots
100
technology
100
mobile
1001 finding
layout scan
100
social checker
100
uptime checker
100
indexing checker
100
log analyzer
100

All Findings (33)

Critical (4)

  • highsitemap

    Missing sitemap.xml

    No sitemap.xml found at the root

    Create a sitemap.xml to help search engines discover all pages

  • highcontent

    No H1 tag found

    The page has no H1 heading

    Add exactly one H1 tag with the primary keyword

  • highaccessibility

    7 buttons without accessible name

    Buttons with no text, aria-label, or title are invisible to screen readers

    Add visible text or aria-label to all buttons

  • highpage experience

    Intrusive interstitials detected

    Found 13 potential popup/overlay elements

    Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties

Medium (10)

  • mediumcookies

    4 cookies missing Secure flag

    Cookies without Secure flag can be sent over unencrypted HTTP connections

    Add the Secure attribute to all cookies to prevent transmission over HTTP

  • mediumdns

    No DKIM record found

    None of the common DKIM selectors returned a valid key. Email authentication may be incomplete.

    Configure DKIM signing with your email provider and publish the public key in DNS

  • mediumheaders

    Missing x-frame-options

    X-Frame-Options is missing. The site may be vulnerable to clickjacking.

    Add X-Frame-Options: DENY or SAMEORIGIN header

  • mediumssl

    HTTP does not redirect to HTTPS

    Port 80 does not redirect to HTTPS

    Set up a 301 redirect from HTTP to HTTPS

  • mediumstructured data

    No structured data found

    No JSON-LD schemas detected on the page

    Add structured data (Organization, WebSite, BreadcrumbList) for rich search results

  • mediumcontent

    External links without noopener

    4 external links with target="_blank" lack rel="noopener"

    Add rel="noopener noreferrer" to all target="_blank" links

  • mediumaccessibility

    No skip navigation link

    No skip-to-content link at the top of the page

    Add a visually hidden skip link as the first focusable element

  • mediumrate limits

    No rate limiting detected

    10 rapid requests all succeeded without any rate-limit headers or 429 responses. The site may be vulnerable to abuse.

    Implement rate limiting (e.g., 429 Too Many Requests) to protect against brute-force attacks

  • mediumbrand checker

    No Organization schema

    No Organization JSON-LD found

    Add Organization structured data with name, logo, and contact information

  • mediumcrawl budget

    No sitemap.xml found

    sitemap.xml returned HTTP 404

    Create a sitemap.xml to help search engines discover all pages

Low (19)

  • lowcookies

    3 cookies missing HttpOnly flag

    Cookies without HttpOnly can be accessed by JavaScript, increasing XSS risk

    Add HttpOnly to session and authentication cookies

  • lowcookies

    2 cookies missing SameSite attribute

    Missing SameSite defaults to Lax in modern browsers but should be explicit

    Set SameSite=Strict or SameSite=Lax on all cookies

  • lowdns

    No IPv6 (AAAA) records

    The domain has no AAAA records for IPv6 connectivity

    Add AAAA DNS records for IPv6 support

  • lowdns

    DMARC policy is 'none'

    DMARC is set but policy is 'none' (monitoring only).

    Consider upgrading DMARC policy to 'quarantine' or 'reject'

  • lowdns

    DMARC reporting not configured

    DMARC record does not have a rua= tag for aggregate reports.

    Add rua=mailto:dmarc@yourdomain.com to receive DMARC reports

  • lowdns

    Only one MX record (no redundancy)

    A single MX record means no failover if the mail server goes down.

    Add a secondary MX record for email redundancy

  • lowheaders

    Missing referrer-policy

    Referrer-Policy is not set. Full URLs may leak to third parties.

    Add Referrer-Policy: strict-origin-when-cross-origin

  • lowheaders

    Missing permissions-policy

    Permissions-Policy is missing.

    Add Permissions-Policy to restrict browser feature access

  • lowheaders

    HSTS max-age too short

    HSTS max-age is 86400s (recommended: 31536000)

    Set max-age to at least 31536000 (1 year)

  • lowheaders

    Server header exposes software

    Server: nginx

    Remove or obfuscate the Server header to reduce information leakage

  • lowcontent

    Low text-to-HTML ratio

    Text/HTML ratio is 3% (recommended: >5%)

    Consider adding more descriptive text content

  • lowaccessibility

    Missing navigation landmark

    No <nav> element or role="navigation" found

    Wrap navigation links in a <nav> element

  • lowrate limits

    No WAF detected

    No Web Application Firewall (Cloudflare, AWS, Akamai, Vercel, Sucuri, Fastly) was detected in response headers.

    Consider using a WAF to protect against common web attacks (XSS, SQL injection, DDoS)

  • lowrate limits

    No bot protection detected

    No CAPTCHA, challenge page, or bot detection was triggered during rapid requests.

    Consider implementing bot protection (e.g., Cloudflare Turnstile, hCaptcha) for sensitive endpoints

  • lownews mentions

    No press or news presence

    No press pages found on the site and no external news mentions detected

    Create a /news or /press page with company updates — this builds authority and earns links

  • lowbrand checker

    No WebSite schema

    No WebSite JSON-LD found

    Add WebSite structured data for sitelinks search box in Google

  • lowbrand checker

    No web app manifest

    No manifest.json linked — PWA features unavailable

    Add a web app manifest for installability and brand customization

  • lowpage experience

    No resource hints

    No preload or preconnect hints found

    Add preload for critical resources and preconnect for important third-party origins

  • lowpage experience

    No lazy loading on images

    76 images without lazy loading

    Add loading="lazy" to below-the-fold images for faster initial page load

AI Fix Prompt

Copy this prompt into ChatGPT or Claude to get step-by-step fix instructions

Fix all SEO issues found in the audit of ekiten.jp.

Prioritize high-severity issues first, then medium. For each fix, make the actual code change — don't just describe what to do.

```json
{
  "domain": "ekiten.jp",
  "scores": {
    "overall": 77,
    "performance": 0,
    "seo": 74,
    "accessibility": 74,
    "bestPractices": 95,
    "security": 74
  },
  "findings": [
    {
      "module": "cookies",
      "severity": "medium",
      "title": "4 cookies missing Secure flag",
      "description": "Cookies without Secure flag can be sent over unencrypted HTTP connections",
      "recommendation": "Add the Secure attribute to all cookies to prevent transmission over HTTP"
    },
    {
      "module": "dns",
      "severity": "medium",
      "title": "No DKIM record found",
      "description": "None of the common DKIM selectors returned a valid key. Email authentication may be incomplete.",
      "recommendation": "Configure DKIM signing with your email provider and publish the public key in DNS"
    },
    {
      "module": "headers",
      "severity": "medium",
      "title": "Missing x-frame-options",
      "description": "X-Frame-Options is missing. The site may be vulnerable to clickjacking.",
      "recommendation": "Add X-Frame-Options: DENY or SAMEORIGIN header"
    },
    {
      "module": "ssl",
      "severity": "medium",
      "title": "HTTP does not redirect to HTTPS",
      "description": "Port 80 does not redirect to HTTPS",
      "recommendation": "Set up a 301 redirect from HTTP to HTTPS"
    },
    {
      "module": "structured-data",
      "severity": "medium",
      "title": "No structured data found",
      "description": "No JSON-LD schemas detected on the page",
      "recommendation": "Add structured data (Organization, WebSite, BreadcrumbList) for rich search results"
    },
    {
      "module": "sitemap",
      "severity": "high",
      "title": "Missing sitemap.xml",
      "description": "No sitemap.xml found at the root",
      "recommendation": "Create a sitemap.xml to help search engines discover all pages"
    },
    {
      "module": "content",
      "severity": "high",
      "title": "No H1 tag found",
      "description": "The page has no H1 heading",
      "recommendation": "Add exactly one H1 tag with the primary keyword"
    },
    {
      "module": "content",
      "severity": "medium",
      "title": "External links without noopener",
      "description": "4 external links with target=\"_blank\" lack rel=\"noopener\"",
      "recommendation": "Add rel=\"noopener noreferrer\" to all target=\"_blank\" links"
    },
    {
      "module": "accessibility",
      "severity": "medium",
      "title": "No skip navigation link",
      "description": "No skip-to-content link at the top of the page",
      "recommendation": "Add a visually hidden skip link as the first focusable element"
    },
    {
      "module": "accessibility",
      "severity": "high",
      "title": "7 buttons without accessible name",
      "description": "Buttons with no text, aria-label, or title are invisible to screen readers",
      "recommendation": "Add visible text or aria-label to all buttons"
    },
    {
      "module": "rate-limits",
      "severity": "medium",
      "title": "No rate limiting detected",
      "description": "10 rapid requests all succeeded without any rate-limit headers or 429 responses. The site may be vulnerable to abuse.",
      "recommendation": "Implement rate limiting (e.g., 429 Too Many Requests) to protect against brute-force attacks"
    },
    {
      "module": "brand-checker",
      "severity": "medium",
      "title": "No Organization schema",
      "description": "No Organization JSON-LD found",
      "recommendation": "Add Organization structured data with name, logo, and contact information"
    },
    {
      "module": "crawl-budget",
      "severity": "medium",
      "title": "No sitemap.xml found",
      "description": "sitemap.xml returned HTTP 404",
      "recommendation": "Create a sitemap.xml to help search engines discover all pages"
    },
    {
      "module": "page-experience",
      "severity": "high",
      "title": "Intrusive interstitials detected",
      "description": "Found 13 potential popup/overlay elements",
      "recommendation": "Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties"
    }
  ]
}
```

Recommendations for your industry

  • 1Optimize Google Business profile
  • 2Add Service/LocalBusiness schema
  • 3Integrate customer reviews with Review schema
  • 4Ensure consistent NAP data across all pages
  • 5Create profiles in local business directories

SEO Checklist for Local Business

Tips for Mixed websites

  • →Define clear landing pages for each segment
  • →Use different meta strategies per page group
  • →Segment sitemap by content type
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