Skip to main content
Local BusinessMixed

SEO Report: visma.fi

April 30, 2026 · 32 findings

80
report.overallScore

Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.

Score Breakdown

Average Local Business score: 54

seo
81(+33 vs avg)
security
83(+21 vs avg)
performance
0(-50 vs avg)
accessibility
62(+6 vs avg)
Best Practices
93(+33 vs avg)

Key Findings

  • CriticalImages missing alt text

    Add descriptive alt text to all images for accessibility and SEO

  • Critical1 images missing alt attribute

    Add descriptive alt text to all informational images, or alt="" for decorative ones

  • Critical1 form fields without labels

    Use <label for="id"> or aria-label on every form field

  • CriticalIntrusive interstitials detected

    Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties

  • MediumNo structured data found

    Add structured data (Organization, WebSite, BreadcrumbList) for rich search results

Recommendations for your industry

  • 1Optimize Google Business profile
  • 2Add Service/LocalBusiness schema
  • 3Integrate customer reviews with Review schema
  • 4Ensure consistent NAP data across all pages
  • 5Create profiles in local business directories

SEO Checklist for Local Business

Tips for Mixed websites

  • →Define clear landing pages for each segment
  • →Use different meta strategies per page group
  • →Segment sitemap by content type

Local SEO Context

Finland has high technology adoption and favors Finnish-language pages.

Start your free trial