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GeneralMixed

SEO Report: rijksoverheid.nl

Generated April 28, 2026 · 30 findings · 2.5s

80
report.overallScore
73
seo
72
security
0
performance
100
accessibility
90
Best Practices

Institutional websites prioritize accessibility, security, and proper indexing — citizens and stakeholders need easy access to relevant information.

Score Breakdown

Average General score: 50

seo
73(+28 vs avg)
security
72(+14 vs avg)
performance
0(-44 vs avg)
accessibility
100(+48 vs avg)
Best Practices
90(+34 vs avg)

Score Projection

Estimated improvement based on the findings in this report

Current score: 80Projected score: 83
Current score
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Starter (+1)

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Module Breakdown

ssl
01 finding
structured data
301 finding
sitemap
301 finding
social checker
355 findings
crawl budget
602 findings
brand checker
704 findings
rate limits
753 findings
meta
843 findings
headers
855 findings
news mentions
852 findings
page experience
951 finding
cookies
100
dns
100
robots
100
technology
1001 finding
content
100
mobile
1001 finding
accessibility
100
layout scan
100
uptime checker
100
indexing checker
100
log analyzer
100

All Findings (25)

Critical (4)

  • highssl

    SSL certificate not found

    Could not retrieve SSL certificate

    Ensure the site has a valid SSL certificate installed

  • highsitemap

    Missing sitemap.xml

    No sitemap.xml found at the root

    Create a sitemap.xml to help search engines discover all pages

  • highsocial checker

    Missing og:title

    Open Graph title is not set — social shares will use generic text

    Add og:title meta tag for compelling social media previews

  • highcrawl budget

    Crawl traps detected

    Found 7 URLs with pagination/faceted navigation patterns

    Use rel=nofollow, URL parameters in GSC, or robots.txt to prevent crawlers from following these patterns

Medium (7)

  • mediummeta

    Missing og:title

    Open Graph title is not set

    Add og:title meta tag for social sharing

  • mediumstructured data

    No structured data found

    No JSON-LD schemas detected on the page

    Add structured data (Organization, WebSite, BreadcrumbList) for rich search results

  • mediumrate limits

    No rate limiting detected

    10 rapid requests all succeeded without any rate-limit headers or 429 responses. The site may be vulnerable to abuse.

    Implement rate limiting (e.g., 429 Too Many Requests) to protect against brute-force attacks

  • mediumsocial checker

    Missing og:description

    Open Graph description is not set

    Add og:description for better social sharing previews

  • mediumsocial checker

    Missing Twitter Card

    No twitter:card meta tag — Twitter/X will use default preview

    Add twitter:card meta tag (e.g., "summary_large_image")

  • mediumbrand checker

    No Organization schema

    No Organization JSON-LD found

    Add Organization structured data with name, logo, and contact information

  • mediumcrawl budget

    No sitemap.xml found

    sitemap.xml returned HTTP 403

    Create a sitemap.xml to help search engines discover all pages

Low (14)

  • lowheaders

    Missing permissions-policy

    Permissions-Policy is missing.

    Add Permissions-Policy to restrict browser feature access

  • lowheaders

    Server header exposes software

    Server: nginx

    Remove or obfuscate the Server header to reduce information leakage

  • lowheaders

    Missing Cache-Control header

    No Cache-Control header — browser caching is undefined

    Add Cache-Control with appropriate max-age for static and dynamic resources

  • lowmeta

    Missing og:description

    Open Graph description is not set

    Add og:description meta tag for social sharing

  • lowmeta

    Missing Twitter Card

    No twitter:card meta tag

    Add twitter:card meta tag for Twitter sharing

  • lowrate limits

    No WAF detected

    No Web Application Firewall (Cloudflare, AWS, Akamai, Vercel, Sucuri, Fastly) was detected in response headers.

    Consider using a WAF to protect against common web attacks (XSS, SQL injection, DDoS)

  • lowrate limits

    No bot protection detected

    No CAPTCHA, challenge page, or bot detection was triggered during rapid requests.

    Consider implementing bot protection (e.g., Cloudflare Turnstile, hCaptcha) for sensitive endpoints

  • lownews mentions

    No press page on site

    Found 12 external mentions but no dedicated press page

    Create a /press or /news section to aggregate and amplify media coverage

  • lowsocial checker

    Missing og:type

    Open Graph type is not set

    Add og:type meta tag (e.g., "website", "article")

  • lowsocial checker

    No social profile links

    No links to social media profiles found on the homepage

    Add links to your social media profiles for better brand visibility and authority signals

  • lowbrand checker

    No WebSite schema

    No WebSite JSON-LD found

    Add WebSite structured data for sitelinks search box in Google

  • lowbrand checker

    No web app manifest

    No manifest.json linked — PWA features unavailable

    Add a web app manifest for installability and brand customization

  • lowbrand checker

    Missing og:site_name

    Open Graph site name is not set

    Add og:site_name meta tag for consistent social sharing

  • lowpage experience

    Popup elements detected

    Found 1 popup/overlay element(s) — likely consent banners

    Ensure popups don't cover main content excessively, especially on mobile

AI Fix Prompt

Copy this prompt into ChatGPT or Claude to get step-by-step fix instructions

Fix all SEO issues found in the audit of rijksoverheid.nl.

Prioritize high-severity issues first, then medium. For each fix, make the actual code change — don't just describe what to do.

```json
{
  "domain": "rijksoverheid.nl",
  "scores": {
    "overall": 80,
    "performance": 0,
    "seo": 73,
    "accessibility": 100,
    "bestPractices": 90,
    "security": 72
  },
  "findings": [
    {
      "module": "ssl",
      "severity": "high",
      "title": "SSL certificate not found",
      "description": "Could not retrieve SSL certificate",
      "recommendation": "Ensure the site has a valid SSL certificate installed"
    },
    {
      "module": "meta",
      "severity": "medium",
      "title": "Missing og:title",
      "description": "Open Graph title is not set",
      "recommendation": "Add og:title meta tag for social sharing"
    },
    {
      "module": "structured-data",
      "severity": "medium",
      "title": "No structured data found",
      "description": "No JSON-LD schemas detected on the page",
      "recommendation": "Add structured data (Organization, WebSite, BreadcrumbList) for rich search results"
    },
    {
      "module": "sitemap",
      "severity": "high",
      "title": "Missing sitemap.xml",
      "description": "No sitemap.xml found at the root",
      "recommendation": "Create a sitemap.xml to help search engines discover all pages"
    },
    {
      "module": "rate-limits",
      "severity": "medium",
      "title": "No rate limiting detected",
      "description": "10 rapid requests all succeeded without any rate-limit headers or 429 responses. The site may be vulnerable to abuse.",
      "recommendation": "Implement rate limiting (e.g., 429 Too Many Requests) to protect against brute-force attacks"
    },
    {
      "module": "social-checker",
      "severity": "high",
      "title": "Missing og:title",
      "description": "Open Graph title is not set — social shares will use generic text",
      "recommendation": "Add og:title meta tag for compelling social media previews"
    },
    {
      "module": "social-checker",
      "severity": "medium",
      "title": "Missing og:description",
      "description": "Open Graph description is not set",
      "recommendation": "Add og:description for better social sharing previews"
    },
    {
      "module": "social-checker",
      "severity": "medium",
      "title": "Missing Twitter Card",
      "description": "No twitter:card meta tag — Twitter/X will use default preview",
      "recommendation": "Add twitter:card meta tag (e.g., \"summary_large_image\")"
    },
    {
      "module": "brand-checker",
      "severity": "medium",
      "title": "No Organization schema",
      "description": "No Organization JSON-LD found",
      "recommendation": "Add Organization structured data with name, logo, and contact information"
    },
    {
      "module": "crawl-budget",
      "severity": "medium",
      "title": "No sitemap.xml found",
      "description": "sitemap.xml returned HTTP 403",
      "recommendation": "Create a sitemap.xml to help search engines discover all pages"
    },
    {
      "module": "crawl-budget",
      "severity": "high",
      "title": "Crawl traps detected",
      "description": "Found 7 URLs with pagination/faceted navigation patterns",
      "recommendation": "Use rel=nofollow, URL parameters in GSC, or robots.txt to prevent crawlers from following these patterns"
    }
  ]
}
```

Recommendations for your industry

  • 1Ensure WCAG 2.1 AA compliance
  • 2Implement all recommended security headers
  • 3Ensure sitemap covers all important pages
  • 4Optimize page load time to under 2 seconds
  • 5Ensure responsive design on all pages

SEO Checklist for General

Tips for Mixed websites

  • →Define clear landing pages for each segment
  • →Use different meta strategies per page group
  • →Segment sitemap by content type

Local SEO Context

The Netherlands is one of Europe's most digitally mature markets with high mobile share.

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