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Fix all SEO issues found in the audit of kbrw.fr.

Prioritize high-severity issues first, then medium. For each fix, make the actual code change — don't just describe what to do.

```json
{
  "domain": "kbrw.fr",
  "scores": {
    "overall": 65,
    "performance": 0,
    "seo": 85,
    "accessibility": 50,
    "bestPractices": 62,
    "security": 53
  },
  "findings": [
    {
      "module": "cookies",
      "severity": "high",
      "title": "Could not fetch cookies",
      "description": "fetch failed",
      "recommendation": "Ensure the website is accessible"
    },
    {
      "module": "dns",
      "severity": "medium",
      "title": "SPF uses neutral policy (?all)",
      "description": "The SPF record uses a neutral policy (?all), which provides no protection against spoofing.",
      "recommendation": "Change ?all to ~all (softfail) or -all (hardfail)"
    },
    {
      "module": "dns",
      "severity": "medium",
      "title": "Missing DMARC record",
      "description": "No DMARC policy found at _dmarc subdomain.",
      "recommendation": "Add a DMARC TXT record to prevent email spoofing"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "ssl",
      "severity": "high",
      "title": "SSL certificate expired",
      "description": "Certificate expired 268 days ago",
      "recommendation": "Renew the SSL certificate immediately"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "rate-limits",
      "severity": "medium",
      "title": "No rate limiting detected",
      "description": "10 rapid requests all succeeded without any rate-limit headers or 429 responses. The site may be vulnerable to abuse.",
      "recommendation": "Implement rate limiting (e.g., 429 Too Many Requests) to protect against brute-force attacks"
    },
    {
      "module": "layout-scan",
      "severity": "high",
      "title": "Could not fetch page",
      "description": "Failed to fetch the page for layout analysis",
      "recommendation": "Ensure the site is accessible"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "uptime-checker",
      "severity": "medium",
      "title": "Intermittent failures",
      "description": "3 of 3 requests failed",
      "recommendation": "Investigate server stability — intermittent failures hurt user experience and SEO"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    },
    {
      "module": "cookies",
      "severity": "high",
      "title": "Module failed",
      "description": "fetch failed",
      "recommendation": "Try scanning again"
    }
  ]
}
```