Local BusinessMixed
SEO Report: telia.se
April 28, 2026 · 21 findings
93
Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.
Score Breakdown
Average Local Business score: 54
seo
92(+44 vs avg)
security
93(+31 vs avg)
performance
0(-50 vs avg)
accessibility
92(+36 vs avg)
Best Practices
94(+34 vs avg)
Key Findings
- CriticalIntrusive interstitials detected
Reduce intrusive interstitials — they hurt mobile experience and can trigger Google penalties
- MediumCSP allows unsafe-eval
Remove 'unsafe-eval' and refactor code to avoid eval()
- MediumVery low text-to-HTML ratio
Increase meaningful text content relative to HTML markup
- MediumExternal links without noopener
Add rel="noopener noreferrer" to all target="_blank" links
- MediumMissing og:image
Add og:image meta tag (1200x630px recommended)
Recommendations for your industry
- 1Optimize Google Business profile
- 2Add Service/LocalBusiness schema
- 3Integrate customer reviews with Review schema
- 4Ensure consistent NAP data across all pages
- 5Create profiles in local business directories
SEO Checklist for Local Business
Tips for Mixed websites
- →Define clear landing pages for each segment
- →Use different meta strategies per page group
- →Segment sitemap by content type
Local SEO Context
Sweden has high internet penetration and favors Swedish domains in local searches.