Local BusinessMixed

SEO Report: startpagina.nl

April 28, 2026 · 34 findings

report.overallScore

Service businesses need to dominate local search results with correct NAP data, reviews, and local signals to attract nearby customers.

Score Breakdown

Average Local Business score: 54

seo

87(+39 vs avg)

security

73(+11 vs avg)

performance

0(-50 vs avg)

accessibility

54(-2 vs avg)

Best Practices

83(+23 vs avg)

Key Findings

CriticalSSL certificate not found
Ensure the site has a valid SSL certificate installed
CriticalMissing og:title
Add og:title meta tag for compelling social media previews
Critical5 form fields without labels
Use <label for="id"> or aria-label on every form field
Critical414 buttons without accessible name
Add visible text or aria-label to all buttons
CriticalNo H1 tag found
Add exactly one H1 tag with the primary keyword

Recommendations for your industry

1Optimize Google Business profile
2Add Service/LocalBusiness schema
3Integrate customer reviews with Review schema
4Ensure consistent NAP data across all pages
5Create profiles in local business directories

SEO Checklist for Local Business

LocalBusiness schemaOpening hours in schemaService area definedGoogle Business profileDedicated contact pageCustomer testimonials with schemaFAQ schema markupBreadcrumb navigationAlt text on all product imagesMobile-friendly design

Tips for Mixed websites

→Define clear landing pages for each segment
→Use different meta strategies per page group
→Segment sitemap by content type

Local SEO Context

The Netherlands is one of Europe's most digitally mature markets with high mobile share.

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